Facebook integration

Meta/Facebook: pages, posts, Instagram, comments, insights, ads

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Overview

Facebook Graph API covers pages, posts, comments, insights, plus Instagram via the same graph. The Automize Facebook connector covers page management + organic posts + Instagram for Business.

  • Regions: Global.
  • Plans: Free API. Marketing operations on paid Marketing API.

Setting up the connection

Auth type: Bearer Token.

  1. Meta Developers → create app → request scopes (pages_manage_posts, pages_read_engagement, etc.).
  2. OAuth scopes per page admin.
  3. In Automize → Settings → Connectors → Facebook. Paste long-lived access token.

Find your credentials at https://developers.facebook.com/.


Rate limits

Per-app + per-user. Aggressive limits on Page reads.


Data model

Graph API:

    User ── Pages (admined) ─── Posts ── Comments
                            └─ Insights
    Instagram Business (linked to a Page)

Available operations

11 operations available. Click any row to jump to its detail.

OperationCategoryWhat it does
Create PostGeneralPublish a post to a page
Get Instagram InsightsGeneralGet Instagram account insights
Get Current UserGeneralGet the authenticated user/page profile
Get PageGeneralGet page details
Get Page InsightsGeneralGet page-level analytics
Get Post InsightsGeneralGet engagement metrics for a post
List CommentsGeneralList comments on a post
List Instagram MediaGeneralList Instagram posts for a business account
List PagesGeneralList pages managed by the user
List PostsGeneralList posts on a page
Reply to CommentGeneralReply to a comment

Operations

Create Post

Publish a post to a page

ParameterRequiredTypeDescription
Page Id page_idYestext
Message messageYestext
Link linkYestext

Tips

  • page_id + message + optional media.

Get Instagram Insights

Get Instagram account insights

ParameterRequiredTypeDescription
Ig User Id ig_user_idYestext

Get Current User

Get the authenticated user/page profile

No input parameters.


Get Page

Get page details

ParameterRequiredTypeDescription
Page Id page_idYestext

Get Page Insights

Get page-level analytics

ParameterRequiredTypeDescription
Page Id page_idYestext

Get Post Insights

Get engagement metrics for a post

ParameterRequiredTypeDescription
Post Id post_idYestext

List Comments

List comments on a post

ParameterRequiredTypeDescription
Post Id post_idYestext

Tips

  • Per post. For sentiment analysis or moderation.

List Instagram Media

List Instagram posts for a business account

ParameterRequiredTypeDescription
Ig User Id ig_user_idYestext

List Pages

List pages managed by the user

No input parameters.

Tips

  • Returns Pages the user manages.

List Posts

List posts on a page

ParameterRequiredTypeDescription
Page Id page_idYestext

Reply to Comment

Reply to a comment

ParameterRequiredTypeDescription
Comment Id comment_idYestext
Message messageYestext

FAQ

Direct user-feed posting?
Removed by Meta. Only Pages can post via API now.

Related connectors

See it working on your own data

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